Case Study: How We Helped a Montreal Electrical Company Get 280% More Leads
This case study shows how we helped an electrical contractor in Montreal transform their online presence and dramatically increase leads. While specific details have been anonymized, the strategies and results are real and achievable for any electrical company in Montreal, Laval, Longueuil, and surrounding areas.
The Challenge
A licensed electrical contractor in Montreal was struggling to get leads online, especially for emergency services. They had a basic website that didn't highlight emergency availability, an incomplete Google Business Profile with only 6 reviews, and no local SEO strategy. They were getting 2-3 leads per month from their website, missing high-value emergency calls.
What We Did
1. Optimized for Emergency Services
We redesigned their website to prominently highlight emergency service availability and 24/7 service. We added emergency service request forms and optimized the site for emergency keywords like "emergency electrician Montreal" and "24/7 electrician Laval."
2. Showcased Licensing and Certifications
We prominently displayed their master electrician license, insurance, and certifications on their website and Google Business Profile. This built trust and differentiated them from unlicensed contractors.
3. Optimized Their Google Business Profile
We completed their Google Business Profile, highlighted emergency services, and implemented a review request system. They went from 6 reviews to 38+ reviews in 6 months.
4. Implemented Local SEO
We created service pages targeting local keywords and emergency service searches. We built local citations and optimized their website for local searches.
The Results
Within 6 months, the results were significant:
- ✓Website leads increased from 2-3 per month to 9-11 per month (280% increase)
- ✓Emergency service calls increased by 350%
- ✓Ranked in top 3 on Google Maps for "emergency electrician Montreal"
- ✓Google Business Profile reviews increased from 6 to 38+ reviews
Key Takeaways
This case study shows that electrical companies in Montreal can dramatically increase leads, especially emergency calls, with the right online marketing strategy. The key was optimizing for emergency services, showcasing licensing, and implementing local SEO.
The Bottom Line
This Montreal electrical company went from struggling to get leads online to dominating local search results for emergency services. They now get consistent leads, especially high-value emergency calls, and their online presence reflects their professionalism and expertise.
If your electrical company in Montreal is struggling to get leads online, we can help. We specialize in digital marketing for electrical contractors and can help you achieve similar results.
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Book your free strategy call. We'll review your current online presence and show you exactly how we can help you get more electrical leads in Montreal.
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